Infineon Technologies AG is a DAX 30 microchip maker. Their IPO was
the second biggest in German history. Thirty times oversubscribed. Spontaneous
awareness was increased from 2% to 85% within three months.
For the Infineon IPO we created a series of 15” unbranded teaser spots. Each child asks a simple thought provoking question (in German.) The title at the end says, "Never stop thinking." which is the Infineon corporate slogan.
For the Infineon IPO we created a series of 15” unbranded teaser spots. Each child asks a simple thought provoking question (in German.) The title at the end says, "Never stop thinking." which is the Infineon corporate slogan.
